Technical & Performance Marketer, Web Developer, etc.
I've worked on several websites and marketing initiatives in both my professional and personal time. I believe in creating digital assets with an emphasis on usability and responsiveness through a minimalistic design approach.
Writing is an essential step in collecting and analyzing strategies and ideas. I write short-form insights on today's web design and marketing topics.
Straightforward ways to improve your website’s user experience
2 weeks ago
Like all good things, simple but effective is hard to execute well.
Don’t let perfect get in the way of better
2 months ago
Why using the MVP agile methodology can help avoid the pitfalls of the search for perfection.
Why you should pay attention to Grammarly, Inc.
4 months ago
The best technology is simple, intuitive, and improves our lives. It’s the equivalent of a bicycle for our minds.
How Spotify uses data to effectively advertise
6 months ago
An example of using data and creativity to cut through the noise, lift the brand, and business.
Discuss KPIs and goals at the start of every marketing project
8 months ago
Marketers often miss the most important part of any project, setting KPIs and goals to measure performance.